In my shelf: Swantje Hinrichsen

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In this blog series we step into the homes of PORTAL shelf owners.

Today we are visiting a dear Betonggruvan favourite: Swantje Hinrichsen.

Hi Swantje! First of all, tell us about you!

I‘m Swantje, 39, a Germany based Art Director, Graphic Designer and Illustrator with a strong focus on Editorial Design, Book Design and playful visual Identities.

Both, my work- and interiorstyle are very graphic, colorthemed and conceptual and i love the fact that i can combine home- and worklife through these characteristics.

My home, my work and colors are kind of my therapy, they keep me stay true to myself, help me changing perspectives, charging my batteries and transfering my emotions and my thoughts.

They are my visual language and part of my DNA.

One month ago i moved to my very own Studio room, where i’ve aimed to have a bright color concept to. There’s a sofa inside as well to have some rests when i need them. Most of all i wanted it to be space where i feel home too, since i’m sitting an working there most time of the day. It’s called my »Buttercreamstudio« because the bright yellow walls look like a huge buttercream cake. =)

Shelving system PORTAL – SWANTJE II €350 – €734

We love your home! Who lives here?

My boyfriend and me. And maybe sometimes some imaginary friends too =)

Tell us about your house, and what you like the most about it:

Our house is an old one, from 1920 i guess. It has three levels and messures about 145 square meters. When you step into the entrance there’s a small hallway (the colorful one with the bikes hanging on the wall), from there you take the stairway up onto the first floor. There you find kitchen, dining- and livingroom and a bathroom. The second floor (under the roof) has a bedroom, a small balcony (and a room attached to it), a workspace/guestroom (we call it the »everythingroom«, cause we also have the clothesrack and the clothing cabinets in it) and another bathroom.

What i like most about the house is, that it has these original old floor in every room (except the bathrooms) and that it’s so calm inside. Sometimes i don’t like the »open living« since i like to be by myself a lot and therefore would like to close a door. But that’s just a teeny tiny small thing.

What’s in your shelf? And why did you choose to have it (your second Betonggruvan shelf!) in your kitchen?

We store some cooking books and breadboxes inside the cupboard with the doors and glasses with meal and stuff, some dishes and fruits in the open part. I chose to have another shelf of yours in the kitchen because i thought it just completes the kitchen interior perfectly with it’s warmth and »lightness«.

Shelving system PORTAL – SWANTJE II €350 – €734

Thank you for having us Swantje!

Buy Swantje’s shelf here.

Thrive at home: Ida Hansson

In Betonggruvan’s mini interview series we explore what makes people thrive at home.

Today we meet stylist and interior designer Ida Hansson, also known as @nordic_remake.

Ida is a maker and often shares DIY projects on her instagram. She lives with her family in a house in Umeå. Follow her and her creativity on instagram and read about her latest home project below!

Hi Ida!
What is your favourite item in your home and why is it so?

The last year we have expanded our old little house with a new hallway. The very best thing in my everyday life is therefore a site-builded wardrobe for our family of five. I love the feeling of making order and having simplicity in my everyday life! We even have a drying cabinet hidden in this wardrobe, a luxury with 3 kids that spend a lot of time playing outside in all different weathers.

How did it become yours?

It took us many hours, money and a lot of energy to make this long time dream come true, but its so much worth it. Our house is our life project, and a lot of things are still on our ”want to do list”… The best thing is to make this  together with my husband, we are a great team!

When do you feel your very best at home?

Saturday mornings with my second cup of coffee is one of  my very best moments in life. Time to calm down, relax and fill upp with new energy and creativity.

What do you want to recommend?

When you feel a bit shiftless and empty, take a silent walk in the nature and just let it fill you up with fresh air and undemanding inspiration. You never regret taking care of your health.

In my shelf: Flora Wiström

In our new blog series we step into the homes of PORTAL shelf owners.

Today we are visiting Flora Wiström in her apartment on Södermalm in Stockholm. She works as a blogger and writer and also arranges writing couses with her friend and colleague Yrsa Keysendal. That Flora works with books is hard to miss by visiting her: there are books everywhere. 

We enter the apartment and are immediately greeted by the livingroom, painted green. We’re here to talk about Flora’s shelf and books – two things that we both love.


Hi Flora!

Who lives here?

Me and my boyfriend Johan.

You have a lot of books in your shelf, tell us about how you sort them!

Maybe it has to do with my need for control, but I sort the books by which ones I have and have not read. And also by paperback and hardcover. I love to own books, as a trophy of how much I read 🙂 

Which book do you want to recommend?

Röd Självbiografi (Red autobiography) by Anne Carson. It is a very thrilling lyrical novel, an interpretation of the myth about Herakles and Geryon. Geryon is a monster that falls in love with Herakles, but Herakles is not that enthusiastic. It’s such a strong story about desire. I just read it in my book club and could not stop reading. It is a very well-written and quite peculiar book.

Hyllsystem PORTAL – FLORA – 15710 kr


What about the little drawing behind the plants?

It was a gift I got on my 24th birthday. My boyfriend Johan and I had then been dating for a few months, and since he is an architect he decided to draw me a little cabin where I could sit and write. It was so cute that I could not stop crying. It was never supposed to be built, but more of a sweet gesture to encourage my writing.



You released the book Hålla andan this year, tell us about it!

It takes place at a public swimming pool. Those places make me feel very uncomfortable, you are exposed and it is so associated with going there with school and being undressed. But there is also something nice about dressing rooms. When I had decided on the location, I involved every part of in the swimming facility in the story, from the roof and the reception to the sauna and the staff room.

The main character is a young elite swimmer that one day disappears. Her siblings are trying to understand why she went away, and it is a story about relationsships and performance. The cover of Hålla Andan is made by Sara Edström who also designed my first book Stanna. She is also the designer of the new issues of Annika Thor’s books.



Tell us about your shelf.

I used to have a smaller version before, when I lived in a 24 sqm apartment. I then had three sections of the shelf, but after I moved in here and got more space I could add one more section.

When I had just moved in, my best friend and I painted the pinewood shelves in our underwear. I love that they are all painted the same color as the wall, and that the shelf takes up an entire wall. The books and things in my shelf really get to be the main characters in the room. It is easy to move things around in the shelf to give the room a new feeling. I just read that it is good for a room when things move around from time to time. Good for the energy.

Hyllsystem PORTAL – FLORA – 15710 kr


Thank you for having us Flora!

Flora’s shelf consists of white shelf ladders and pinewood shelves painted in light green.

Buy Flora’s shelf HERE


Thrive at home: Emelie Sundberg

In Betonggruvan’s mini interview series we explore what makes people thrive at home.

Today we meet photographer, stylist and founder of Inredningspodden, Emelie Sundberg, who lives with her family in a house in Stockholm. Follow her on @emelie.sundberg for more inspiration. Happy reading!

Hi Emelie!
What is your favourite item in your home and why is it so?

Hmm, I must say our sofas in the living room. It is a boring answer because they are not really special, but we spend an incredible amount of time there. They are so comfortable, accommodate many and are great to look at. I longed for this couch for several years before we finally got it.

How did it become yours?

My husband bought them for me for Christmas. They were pretty hard to wrap and put under the Christmas tree though, haha

When do you feel your very best at home?

Definitely when our home is freshly cleaned. I really don’t feel good when it is messy at home which is quite often because we are four messy people living here. But the feeling of a newly cleaned home beats everything! In the summer it will be late evenings on the terrace and in the winter we cozy up in front of the fireplace. And of course, I love having friends and family over!

What do you want to recommend?

Besides listening to my podcast Inredningspodden? Decorating your home is a never ending project an there is no need to hurry. Let it take time – and I mean TIME! It is SO boring to be done!

Don’t forget to listen to Emelie’s Inredningspodden. You’l find the interview with Betonggruvan’s Josefine Halfwordson here.

Thrive at home: Kristin Lagerqvist

In Betonggruvan’s mini interview series we explore what makes people thrive at home.

Interior blogger, shop owner and inspiring person Kristin Lagerqvist @krickelin, is next up! Kristin is based in Varberg where she works and runs the fashion store FGL. 

Hi Kristin!
What is your favourite item in your home and why is it so?

I love our dining room table. Not because it’s a fancy stylish one though – I just love how useful it is. For all our meals, long and short ones – playing cards with the kids, to do creative stuff like paintings or Cheramics, my bookkeeping and so on…

How did it become yours?

We ordered it from a Swedish webshop but I guess we could have build the same at home, two concrete boards and a simple steel construction. I like how the surface gets more and more beautiful the more we spill wine and juice on it.

When do you feel your very best at home?

It’s when we’re together – a dance with my son in the kitchen, deep conversations with my husband over a cup of tea, in the bathtub… Alone with a book…

What do you want to recommend?

I want to recommend watching documentaries and going to music concerts. To celebrate the little things in every day life. We have this nice little tradition and that is that almost every Friday we buy oysters and sparkling wine – celebrating the weekend and some time off.